The Celebify video mini podcast is a creation of Yianni Stamas and this episode, “Path of Influencer” video was inspired by blog posts from Yianni’s Blogs of Media collection of websites including Inwood Manhattan with an article about what we can learn from Paul Stanley from Kiss (who grew up in Inwood) and being an influencer. Other blogs with posts on the “Path of Influencer” topic include the MagicPreneur piece regarding your Personal Branding Journey as an influencer that you are reading right now, plus an article in the online publication Magic Neighbors on the importance as an influencer to “Act on the Data”.
Embarking on Your Personal Branding Journey
Your journey as an influencer is intertwined with personal branding.
Every discovery you make about your process should be integrated into the story you tell.
Remember, your journey is unique, and your story is powerful.
Embrace it fully as you travel the path of influencer.
Path of Influencer: Develop Your Authenticity
Creating original content that mirrors your true self is pivotal in establishing your authenticity.
This involves tapping into your innate creativity to develop unique content that stands out and attracts both audiences and brands.
Creativity fuels innovation and differentiation, essential traits especially during the early stages of your career as an emerging “Celebrity of Small Business,” “Celebrity of Nonprofit,” or “Celebrity Entertainer Artist.”
Build a Community
Building a community is among the most crucial steps on your “Path of Influencer.” However, to effectively grow your audience, you must first understand who you are. By defining your identity, you can identify who your audience is, as they will seek the unique value you offer.
Engage with Your Audience
Whether you are a small business owner, nonprofit director, or entertainer artist, engaging with your audience is essential. Responding to followers, clients, patrons, or fans should always be a priority.
Utilize your innovation and solutions to help them achieve their goals and dreams.
Direct involvement, whether electronically or otherwise, is vital as they are an integral part of your process, and you are actively engaged in theirs.
Understand the needs and desires of your audience by listening to their feedback and adjusting your content accordingly.
Show genuine interest in your audience’s lives by interacting with them on a personal level, whether through comments, messages, or live sessions.